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05 / 08

Brand Strategy

Before anything is designed, we find out who you're for and why they should pick you. The result is a short, plain document your whole team can use.

  • Positioning
  • Research
  • Creative direction
What's included
  • Competitor and audience research
  • Positioning and messaging
  • Naming and tone of voice
  • Creative direction for campaigns
Typical projects
  • Positioning a new service line before launch
  • Rewriting a website in a voice that sounds like you
  • Bringing merged businesses under one brand
Typical timeline2 to 6 weeks
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